MyFootballClub

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MyFootballClub is a venture that recruited football enthusiasts from across the world to collectively purchase an English association football club. The Ebbsfleet United club was bought with funds gathered from paid-up members of MyFootballClub, who are organized into an Industrial and Provident Society. Paid members of MyFootballClub are able to control the club through a democratic voting process, both on and off the field, including team selection and player transfers.

Lessons from MyFootballClub

This is an example of an on-line democratic system applied to a non-governmental organization. With its purchase of a majority share of Ebbsfleet United, MyFootballClub became the first online community to fully run a professional sports club.

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